Bumble Founder Whitney Wolfe Is Making The Dating World Safe For Women

Bumble CEO and founder Whitney Wolfe is changing the dating game for women by making the dating app world a safer place.

A lot of women report experiencing harassment and trolling as a negative part of online dating. One study showed that 42 percent of women experienced a form of discomfort or harassment when using dating apps, as opposed to only 17 percent of men. Naturally, women have expressed their preference of meeting their dates in person rather than online. And so, creators of dating apps have risen to the challenge of making apps that help women feel safe while negotiating the world of online dating.

Enter Whitney Wolfe. Together with Andrey Andreev, founder of Europe’s social media platform Badoo, Wolfe started Bumble in 2014, a dating app where women connect with potential dates first, and only after mutual interest has been established. More than 300,000 women make first contact via the Bumble app daily, and even more astonishingly, an even number of males and females use Bumble, unlike other dating apps.

Bumble is the fourth most popular dating app in America today, and has begun to expand with Bumble BFF, a friend finder, and BumbleBizz, for people in business. Furthermore, Wolfe has announced that Bumble will open what she calls “social hives,” physical places to meet up or work together. Bumble is also welcoming of the LGBTQIA community, and anyone in a same gender match can begin communications.

Wolfe, who hails from Utah and has a degree in International Studies from Southern Methodist University, first gained prominence at the age of 19, when her bamboo tote bags were sported by celebrities such as Nicole Richie and Rachel Zoe. Wolfe started selling these bags for the benefit of people who had been affected by the BP oil spill in 2010.

In 2014, the same year Wolfe started Bumble and co-founded dating app giant Tinder, Wolfe was named by Business Insider as one of the “30 Most Important Women Under 30” in Tech. Two years later she was included in Elle magazine’s list of “Women in Tech,” and this year she was named one of Forbes’ “30 Under 30.”

Whitney Wolfe Turns The Tables On Dating Apps

Online dating apps like Bumble, offer access to many different people for a possible match. You will be able to consider many people that you may not have the time or opportunity to meet in your day-to-day activities Having access to a larger group of potential dates, increases the chances you will find someone who meets your criteria.

The app gives the upper hand to women, since Women make the first moves on the site. Men have to wait to be contacted by a woman before they can communicate. It is sort of the reverse of how dating typically works.

A dating app like Bumble will match you with people who have the important characteristics you want. You may prefer someone of a specific religious background, that matches yours. You can find these people by stipulating this in the search. You may be a night owl, so you would want to be matched with someone who is also a night owl.

By using a dating app, you can communicate with the other person for a period of time, before actually meeting them. This will give you time to get a feel for what they are like and see whether you ‘click’ or not.

At 26 years old, Whitney Wolfe is the founder and CEO of Bumble. It has been in business now for just over a year. Prior to starting Bumble, Whitney Wolfe worked at Tinder, a similar app where she felt the atmosphere was toxic to women. That is why Bumble empowers the women more.

Based in Austin, Texas the company has 13 employees. Twelve of them are women. So far, the company has had over 80 million matches. The company has an Apple app as well as an Android app. Whitney is working hard to make the company profitable, and hopes to one day go public with the firm.