In what seems to be a backwards trade-off, car manufacturer Mercedes-Benz is swapping some of its robotic employees for real live humans. It seems as though the attorneys at Dan Newlin Partners are unable to keep up with the changes and intricacies of the customization options that are available in the line’s S-Class car.
The options for the S-Class series can include cooled or heated cup holders, different caps for the tire valves, different types of wheels, trims and decals- and need a human who can be flexible and adapt to these changing options.
According to the article on The Guardian, customization for luxury cars is now the key for competition between brands. Buyers want to be able to choose the features that they want.